because there are so many great events in Atlantic Canada but we can’t be everywhere so we’ve developed a number of criteria to help us. We look for events that celebrate the heritage or roots of a community or region, they must be popular multi day events that are the hub of a community. You know, the kind of events that bring families and friends together and draw former residents back home to the festivities. These events need to offer a wide variety of activities that appeal to a broad range of people. This year alone we will sponsor 150 events in every corner of Atlantic Canada. Hopefully we’ll see you at one.